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MatchMemo®: How-to-Guide
MatchMemo® is designed to help you prepare efficiently and confidently for your match commentary. The player cards provide compact, data-driven insights on every player, allowing for quick orientation and sharp analysis.
This quick-start guide offers a brief overview of the card structure and highlights the most important elements at a glance.
1. Format: Player Cards vs. Compact Player List
MatchMemo® provides two layout variations for player data: the Player Card format and the Compact Player List. Both present the same core information but differ in structure and visual arrangement, depending on your preferred workflow and space requirements.
1.1 Player Card
This format presents the data in a vertical, card-like layout—ideal for visual clarity and quick reference. Each card is structured as follows:
- Line 1: Jersey number, player name, and position abbreviation
- Line 2: Personal data (age, height, nationality, dominant foot) and competition-specific performance stats: appearances, starts, goals, assists, yellow / yellow-red / red cards
- Line 3: Player image (if available) and a dynamic text field containing game-relevant insights
- Line 4: Recap of the player’s most recent competitive match (substitutions, goals, cards, VAR incidents), indication of matchday status (starter, bench, or not in squad), plus form rating and season average rating
- Line 5: Latest transfer status, including date, transfer type (e.g. loan, return), and fee if available
Note: All performance stats refer strictly to the competition of the selected match.
1.2 Compact Player List
This streamlined format arranges all player information in a horizontal, list-like structure—ideal for overview pages and side-by-side comparisons:
From left to right: Jersey number, player image, player name, position, dynamic text field (includes personal data, last match recap, and transfer info), performance stats (appearances, starts, goals, assists, yellow / yellow-red / red cards), form rating, and season average rating
2. Understanding the Data
MatchMemo® player cards go beyond basic numbers. They combine essential data points with contextual, dynamic information to help you truly understand who a player is and what makes them stand out. Here’s how to read the key content blocks on both formats (Player Card & Compact Player List):
2.1 Personal Information
Each card includes core personal details to help with quick orientation:
- Age
- Height (in meters)
- Nationality (only one shown, based on international relevance)
- preferred foot (R = right, L = left, B = both)
Note on Nationality:Many players hold multiple nationalities. However, due to space limitations, only one nationality is displayed. This is determined by an external database, typically reflecting the country most prominently associated with the player, such as their national team affiliation. In some cases, this designation may vary.
2.2 Competition Data
This section covers performance metrics within the competition of the selected match only:
- Appearances
- Starts (shown in grey within the appearances field)
- Goals
- Assists
- Cards (yellow / yellow-red / red)
Note: If a player leads their team in goals or assists, the relevant cell is highlighted in green.
2.3 Dynamic Player Information
The dynamic section of the card contains context-rich, match-relevant content that helps you interpret a player beyond raw stats. These insights are automatically generated and filtered through multiple algorithms tailored for match commentary use.
Important: All dynamic information is strictly based on data from the competition in which the selected match is taking place. For example, a goal scored in a domestic cup will not appear in the stats for a Champions League fixture.
Goal & Assist Streaks: Displays scoring patterns in the current competition for one brace, no hat-trick, no four-goal game—with the date of the most recent multi-goal performance shown in brackets. Example: “1 (04/09/22) / 0 / 0”
Date of the Last Goal: Indicates how recently the player scored in the selected competition, e.g., “goal: 12/03/24”. Note: If a player has scored in another competition since, that will not be reflected here.
Not Yet Scored in Competition: Highlights players who are still goalless in the current competition, e.g., “UCL: 25 app., 0 goals”.
Recent Form – Goals & Goal Contributions: This section highlights a player’s recent attacking form within the selected competition. It shows how many goals and direct goal contributions (goals + assists) the player has delivered over their last appearances. Example: “3 goals / 5 PL app. | 6 goal contr. / 8 PL app.” → The player scored 3 goals in their last 5 Premier League matches and was directly involved in 6 goals across the last 8.
Player Profiles: MatchMemo® introduces a unique profiling system that goes far beyond standard positions. To ensure meaningful comparisons, MatchMemo® collects detailed performance data for every player both in Europe’s Top-5 leagues—Premier League, La Liga, Bundesliga, Serie A, and Ligue 1—and in all other national leagues available in the MatchMemo® platform. All stats are normalized to a per-90-minute format, enabling fair analysis regardless of how many minutes a player has spent on the pitch.
Players are then grouped into specific positional categories to reflect their roles more accurately: centre-backs, full-backs, central midfielders, attacking midfielders, wide players, and strikers. Within each group, individual metrics are ranked using percentiles, which show how a player performs relative to others in the same role. A percentile of 90 means the player ranks higher than 90% of comparable players—making it easy to spot both standout qualities and potential weaknesses at a glance.
Importantly, percentile rankings for players from the Top-5 leagues and from other national leagues are calculated separately. This ensures fair comparison within similar competitive contexts and avoids distortions due to differing league levels.
Based on percentile rankings among peers in the same positional group, each player is rated across four key categories:
Category | What it Measures |
---|---|
def – Defensive | Involvement in blocks, duels, clearances, interceptions, fouls |
aer – Aerial | Aerial duels won |
cre – Creativity | Assists, key passes |
gth – Goal Threat | Shots, goals scored |
Each category is rated using a clear symbolic system:
- ++ = exceptional
- + = above average
- • = average
- – = below average
- — = weak
Example: “def • / aer ++ / cre — / gth -“
A player with average defensive qualities, dominant aerially, weak creativity, and slightly below-average goal output in comparison to other players on his position.This system allows you to quickly grasp the player’s unique playing style, strengths, and weaknesses—perfect for crafting compelling commentary or informed scouting perspectives.
Advanced Style Indicators (Top-5 Leagues only): For players in the Top-5 leagues, MatchMemo® provides additional style insights wherever significant data is available. These advanced indicators highlight specific areas in which a player performs at an elite level, defined as a percentile value above 0.85 within their positional group. These “style tags” are displayed as concise abbreviations that give a quick snapshot of a player’s standout characteristics. The following abbreviations are used:
Abbreviation | Metric | Description |
---|---|---|
Int | Interceptions | Excellent at reading the game and intercepting passes |
ChalW | Challenges Won | Frequently wins challenges, strong physical presence |
Fls | Fouls | Commits many fouls, aggressive or physical style |
Tou | Touches | Very involved in possession and build-up play |
KeyP | Key Passes | Creates significant chances via key passes |
TB | Through Balls | Frequently attempts and completes through balls |
LongB | Long Balls | Plays frequent long passes to switch play or bypass lines (except strikers) |
Drb | Dribbles Successful | Excels at beating opponents one-on-one |
Crs | Crosses | Delivers frequent crosses into the box (only for wide players and full-backs) |
Sho | Shot Attempts | Frequently attempts shots on goal (except centre-backs) |
Fld | Fouled | Often fouled, draws many free kicks |
Off | Offside | Frequently caught offside, indicating risky positioning |
2.4 Last Competitive Match Details
This section provides a brief summary of the player’s in-volvement in their team’s most recent competi-tive match, including event descriptions and timestamps. Key events such as substitutions, goals, assists, cards (with reasons in English), penalties, and VAR reviews of goals or assists are displayed. To the right, an appearance indicator shows the player’s role in the match:
- S = Started
- B = On the bench
- – = Not in the squad
Additionally, form and season ratings are dis-played. The left rating indicates the player’s re-cent form based on all competitive matches this season, while the right rating reflects their performance in the current competition. Players with insufficient match appearances may not have a form rating displayed.
Player Ratings: To provide a quick, objective snapshot of player performance, each player is assigned a numerical match rating. These ratings translate complex in-game data into a single, easy-to-interpret value—ideal for instant evaluation, comparison, and deeper storytelling. Player ratings are based on the real-time evaluation of 51 individual performance metrics, covering all playing positions. Key contributors include goals, assists, passes, duels, defensive actions, and more. Ratings are dynamically updated during a match to reflect each player’s contribution as the game progresses. Each starting player begins with a baseline rating of 6.5, which is then adjusted based on in-game actions. Substitutes receive a rating only after playing at least five minutes—unless they record a significant action such as a goal, assist, key pass, red card, or error leading to a goal.
Rating Scale:
- Minimum Rating: 3
- Maximum Rating: 10
- Average Range: Most ratings fall between 6 and 8
- Starting Value: 6.5
Positive Impact Examples:
- Goals scored
- Key passes and assists
- Duels and aerials won
- Saves (for goalkeepers)
- Blocked shots and clearances
Negative Impact Examples:
- Red cards
- Big chances missed
- Errors leading to goals
- Goals conceded (for defenders and goalkeepers)
This system ensures that every relevant action on the pitch—positive or negative—is reflected in the player’s rating, resulting in a balanced, data-driven performance score. Whether you’re tracking form over time or highlighting a standout performance in your commentary, the player rating offers a concise, fair reflection of match impact.
Injury Status: If a player is currently unavailable due to injury, and that injury is listed in the data source, it will be displayed in place of the usual match information. This ensures you’re not left wondering why a key player had no involvement in the last match.
The injury information appears in the following format:
„🚑 Shoulder Injury (07/02/25 | unknown | 16 Matches)”
This includes:
- Injury Type – A brief description of the injury
- Date of Injury – The date on which the injury was sustained
- Expected Return – Either a projected return date or unknown if not available
- Missed Matches – Number of official matches (in all competitions) the player has missed since the injury occurred
2.5 Transfer Status
This line highlights the player’s most recent or upcoming transfer, including loan moves or returns, the transfer date, and the fee involved. Transfers from the summer window are marked in yellow, while those from the current winter window are marked in blue.
3. Printing Your MatchMemo® Player Cards on Label Sheets
The MatchMemo® Player Cards are designed to perfectly fit standard label sheets measuring 99.1 mm x 38.1 mm – such as those offered by Avery. The proportions, margins, and spacing match precisely. However, it’s important to note that most printers scale files slightly differently, which can significantly affect the final print alignment—especially when printing onto label sheets. That’s why, although the file itself has the correct dimensions, you may need to adapt the print output to your specific printer model. To use MatchMemo® cards with compatible labels, we recommend the following:
- Germany: avery-zweckform.com – 99×38 mm
- UK: avery.co.uk – 99×38 mm
Suggested Printing Workflow: We recommend the following approach when printing MatchMemo® Player Cards:
- Print the Word file directly – some printers will align perfectly right away.
- If alignment is incorrect (cards too small, too large, or slightly off position), follow this adjusted process:
- Export the Word document as a PDF
- If you don’t already have it, download Adobe Acrobat Reader (free)
- Open the exported PDF and go to Print
- In the Page Size & Handling section, choose Custom ScaleNow experiment with scaling—in most cases, a setting between 101–104% works well
Tip: The most critical value is the height of each card (38.1 mm). Use a ruler to measure it on the test print and adjust accordingly.
Adjusting Vertical Alignment (Top Positioning): If the card height is correct, but the entire block is printed too high or low, you don’t need to adjust the scale—you can shift the layout instead:
- Go back to the original Word document
- Go to Layout > Margins > Custom Margins
- Adjust the top margin slightly (e.g. +2 mm or −1 mm)
- Export the file again as PDF and reprint with the previously working scale
One-Time Setup for Long-Term Benefit: It’s worth taking the time to fine-tune your print settings once. After the initial setup, printing MatchMemo® Player Cards becomes quick and consistent. Every printer behaves slightly differently, which is why the first-time configuration may require a few adjustments — but once done, the template will give you great results every time.
4. Cutting and Sticking Tips
From personal experience, even a small paper trimmer can make cutting out the Player Cards much faster and cleaner than using scissors. It’s a great investment if you plan to make multiple sets. If you’re working with plain paper (instead of labels), the cut-out cards can easily be turned into sticky notes using non-permanent glue tape — this makes them reusable and easy to reposition. We recommend this type of glue roller:
5. Handling Data Errors
The development of MatchMemo® Player Cards has been a rigorous process spanning over two years, with extensive testing and validation to minimize potential errors. During this time, the dataset has grown significantly, incorporating every game-relevant metric into the cards and documents.
If you identify any errors in the data, please contact us at info@matchmemo.org with details of the issue. We maintain close communication with our external data provider, ensuring that any errors in the acquired database are corrected as quickly as possible.